Netrics' goal was to communicate the rebranding in internal and external communication in a comprehensible and fitting way and to carry it to the outside world by means of the new website. Netrics was convinced that BEE Inbound was the ideal partner for this important project, both strategically and in terms of implementation.
Problem 1: HubSpot Migration from three to one portal Problem 2: New Corporate Inbound Ready Website
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Problem 1: After analysing all the required HubSpot data, it was migrated to the new HubSpot portal and adapted. Problem 2: At the beginning, the website structure and wireframes were conceptualised, briefings for copywriting were created, and a setup for the project plan and the detailed planning of the implementation was generated. Some areas were coded, for others the design of the modules was adapted. After the creation was completed, the website was again optimised in terms of SEO.
The Migration of all HubSpot data was finished without any data loss. The new corporate website was optimised for conversions with no loss of visibility, on the contrary organic sessions increased by around 50% within the first month after go-live.
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