Fast-loading site for UK tech company

HTG needed a new website to replace their existing WordPress site. This slick, modern site brings clarity, structure and focus to the company's offerings and differentiates HTG from me-too, overly-techy competitor sites.
HTG home page

Details:

Company name:

HTG

Industry:

IT / Security

Web Design Agency:

Reviews:

HubSpot Solution Partner Tier:

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Overview:

Articulate Marketing helped HTG completely redesign their website, along with a modest redesign of their logo and a complete rewrite of their website copy, new blog posts and a refreshed purpose, mission and values.

Problem the company had:

The original site was slow, poorly optimised for SEO, out of date on the company's products and services. It was time for an overhaul!

The Hubspot CMS solution:

Using Articulate's Nucleus theme as a foundation, we worked with HTG to iterate the copy on the site (hosting the text in Notion for collaborative editing) and we went through several design iterations before building a custom site on CMS Hub and building out the pages. We migrated the existing blog from WordPress and added new posts. An additional wrinkle was a domain name change so we had to implement a redirection strategy at launch.

Results:

The new site improves the SEO health score (as measured by Ahrefs) and increased the Google Page Speed for the site from 25 to 79 (on mobile) and from 70 to 96 (on desktop). The result is a site that delivers a much better user experience.

Details:

Company name:

HTG

Industry:

IT / Security

Web Design Agency:

Reviews:

HubSpot Solution Partner Tier:

Report this listing
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