Bleakley Financial Group is a New Jersey-based financial advisory firm that offers customized financial planning, retirement planning, business-related planning, and wealth management services to a diverse array of clients across the country. The Bleakley team consists of more than 100 investment professionals, from financial advisors and research assistants to client support associates.
When Bleakley Financial Group approached SmartBug®, it was looking to streamline its site, improve its online experience, and create a resource for members and visitors in need of financial advisory services.
SmartBug worked closely with Bleakley Financial Group to create an on-brand, modern, and user-friendly website. The new website has a simplified contact process and less repetitive content, and it highlights the company’s values, goals, and diverse array of financial expertise.
We reduced the number of pages on the website by streamlining information. We also modernized the website using color scheme, design, and graphics, working with Bleakley’s designer to establish an on-brand website that maximizes the firm’s presence.
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