HubSpot CMS | Improving Page UX/UI with Custom Modules

Details:

Company name:

Assuaged

Web Design Agency:

Name:

Set Up | Scale Up | Integrate | No Retainer

All examples from: Set Up | Scale Up | Integrate | No Retainer

Reviews:

217 Reviews

HubSpot Service Partner Tier:

Elite

Overview:

HubSnacks was tasked with improving the usability and aesthetics of Assuaged’s Products page. The page was redesigned with two key objectives in mind: seamless navigation and easy maintenance for future updates. The project included the prototyping and development of the new Products page using HubSpot’s Custom Modules. “We love this. Thanks, you guys are so great!” - Thane Murphy, co-founder of Assuaged

Problem the company had:

Assuaged had two problems to solve: improve the product page’s visual appeal and better navigation by categorizing products. They also needed a section to highlight featured products to help stimulate sales.

The Hubspot Content Hub solution:

Utilizing HubSpot’s Custom Modules, the products were categorized into filterable sections, including a “Featured Products” category that allows the customer to highlight key products. Pagination was added on the page to limit the number of products that load simultaneously. The recent Content Hub update enabled us to integrate a plugin that generates unique category-specific URLs that will allow Assuaged to link to a specific category in their header menu, marketing emails or as backlinks.

Results:

The page has improved engagement due to its filtering capability that allows for easy navigation between categories. The page load time improved significantly. The custom modules enable Assuaged to effortlessly manage products across all categories.