Improving the User Experience and Customer Journey for Tessella

Tessella works closely with their clients to deliver the maximum value from their data, helping them forge innovative data science and AI solutions to complex problems.
This image showcases Tessella’s new branding, helping to reinforce their internal messaging of pushing innovation through data science.

Details:

Company name:

Tessella

Web Design Agency:

Reviews:

HubSpot Solution Partner Tier:

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Overview:

Tessella wanted a modern website that reflected their internal ideology and passion for pioneering innovation. They knew their customer journey needed to be enhanced, but they also wanted to ensure that customers could access their already impressive back catalogue of established content.

Tessella had to create a new look and feel that captured their forward-thinking mentality while improving their navigability and journey. When they came to Blend, we got right to work.

Problem the company had:

Tessella’s user journey was inconsistent, and their content was inaccessible due to poor navigation. The service offering no longer reflected Tessella’s internal messaging. The website design and brand didn’t meet the standards of the Altran group.

The Hubspot CMS solution:

To solve these issues, we focused on improving navigation on the site, including an innovative sticky navigation feature that highlights different sections and clarifies their purpose. To improve the visibility of their content library, we built a dedicated resources page to house their work.

We evolved their website, ensuring it reflected their brand while explaining their service offering more clearly to customers.

Results:

Tessella’s new website focuses on their services, making it simple to access their content library and navigate the site. They were very pleased with the new design, and by collaborating with Tessella, we ensured it reflected their internal values.

Details:

Company name:

Tessella

Web Design Agency:

Reviews:

HubSpot Solution Partner Tier:

Report this listing
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