Helping a Pet-Care Software Company Outshine the Competition

SmartBug Media® designed a new website for a pet-focused SaaS company that reflected the brand’s fun voice while providing a rich UX and mobile functionality.
Gingr is a one-stop shop for pet-loving businesses. The company came to SmartBug Media® for a website that not only celebrated its fun, vibrant brand voice, but that also would help Gingr outshine and outperform the competition.

Details:

Company name:

Gingr

Region

United States

Industry:

Ecommerce

Features:

Menu Forms Websites Blogs

HubSpot Products:

CMS Hub Marketing Hub

Web Design Agency:

Reviews:

HubSpot Solution Partner Tier:

Report this listing

Overview:

Gingr, a SaaS company that provides management and point-of-sale solutions to pet-care businesses, turned to SmartBug Media® to design a new website that not only celebrated its fun brand, but also would help it outshine and outperform its competition.

Problem the company had:

Gingr’s previous website used no interior pages, with all its content crammed onto the homepage. The design was too copy-heavy and included no images.

The Hubspot CMS solution:

By leveraging templates designed by our in-house UX experts, SmartBug® created a dynamic, persona-driven website. The design balances organic shapes with realistic imagery, which conveys and reinforces Gingr’s unique solution and professional yet modern voice. To add texture without creating clutter, the site integrates shapes that play off Gingr’s logo, as well as uses organic shapes that resemble animal hair.

Results:

On top of the beautiful design, SmartBug’s dev team built a fully responsive mobile site that respects graphical elements while maintaining full functionality and a positive UX.

Details:

Company name:

Gingr

Region

United States

Industry:

Ecommerce

Features:

Menu Forms Websites Blogs

HubSpot Products:

CMS Hub Marketing Hub

Web Design Agency:

Reviews:

HubSpot Solution Partner Tier:

Report this listing
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