Vye

Formerly Leighton Interactive, Vye makes marketing measurable by blending technology and data with uncommon creativity.

Details:

Company name:

Vye

Industry:

Agency

Overview:

Our company went through a rebrand and a big part of that rebrand was a new website on CMS Hub. We used our custom “modular” approach. This approach allows us to build unique layouts for website pages using custom modules that were developed to be flexible, yet stay on brand and maintain consistency throughout the site. We used GreenSock, an industry-standard JavaScript animation library, which allows us to create performant animations to bring life and movement to the site.

Problem the company had:

After 10 years doing business as Leighton Interactive, we have seized the opportunity to more closely align our brand with our clients’ needs and our niche: to redefine marketing as a measurable growth investment.

The Hubspot CMS solution:

With the new website, we strategized and scaled back our sitemap to simplify the UX. We updated the design with new brand elements and colors to modernize the look and feel, plus bring our new brand to life.

Results:

The response to the new site was overwhelming. We hope that the site strategy and simplified UX will bring in more leads and bring more awareness to our brand and the services we offer to our clients.

Details:

Company name:

Vye

Industry:

Agency
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