A Data-Driven Website Driving 10x more Digital Leads

Winnow wanted a website that brought their brand to life and supported them at a critical stage of growth. Their goal was to have a new, fresh website that doubled up as a high-quality lead generation machine.
Their new homepage is modern and sleek, featuring an engaging video in the hero and emphasising key touchpoints for conversion.

Details:

Company name:

Winnow

Industry:

Software

HubSpot Products:

Content HubMarketing Hub

Web Design Agency:

Name:

Axon Garside Axon Garside

All examples from: Axon Garside

Reviews:

HubSpot Service Partner Tier:

Overview:

Winnow approached us having seen the potential for inbound marketing and HubSpot to help grow their business. They understood that the best way to do this was to develop a website, designed from the ground up, as a lead generation tool using HubSpot Content Hub.

Problem the company had:

Previously, Winnow had challenges using a website that was only generating a handful of leads a month and they faced challenges in tracking their conversions into a CRM.

The Hubspot Content Hub solution:

We supported them by designing and developing a new website on HubSpot that gave them the flexibility to expand into different territories and languages. Our web team also led the development of an engaging food waste calculator, enhancing user experience and effectively showcasing their technology to potential clients.

Results:

Their new website and inbound marketing strategy generated an 18x increase in leads from organic traffic, and 10x increase in traffic on the website. Alongside that, the landing pages we created had a 45% conversion rate on average across the site.

Details:

Company name:

Winnow

Industry:

Software

HubSpot Products:

Content HubMarketing Hub

Web Design Agency:

Name:

Axon Garside Axon Garside

All examples from: Axon Garside

Reviews:

HubSpot Service Partner Tier:

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