HubSpot CMS | Headless HubSpot CMS & BigCommerce eCommerce Website

This is the updated BigCommerce home page design for Hanna Instruments' headless eCommerce website.

Details:

Company name:

Hanna Instruments

Web Design Agency:

Name:

Groove Commerce

All examples from: Groove Commerce

Reviews:

7 Reviews

HubSpot Service Partner Tier:

Platinum

Overview:

As an Enterprise HubSpot company, Hanna Instruments was seeking a way to have a content-first eCommerce website. Understanding the product-level content limitations that current SaaS eCommerce platforms have, Hanna Instruments came to Groove Commerce to find a solution. Our team created the first headless HubSpot eCommerce website, and Hanna Instruments now manages content on the HubSpot Content Hub, while BigCommerce powers transactions in the back end.

Problem the company had:

Current SaaS platforms lack easy to use content functionality on product pages. Hanna Instruments’ products require specification tables and product manuals to help the buyer understand which product to purchase.

The Hubspot Content Hub solution:

We kicked off with an in-depth discovery process to understand the technology stack that we’d work with. Our development team mapped out Hanna Instruments’ technology flow and got to work to create the first ever headless HubSpot eCommerce website. Knowing the power of the CMS, we were able to create drag and drop templates that were able to pull in product data from BigCommerce. Hanna Instruments can create category, subcategory, product and content pages all within Content Hub.

Results:

We created the first headless HubSpot eCommerce website using BigCommerce. With the flexibility of BigCommerce’s open SaaS and the powerful suite of HubSpot’s marketing tools, Groove Commerce was able to create a content-rich eCommerce experience.