Rejoyn Medical has hosted both a store subdomain and an inbound marketing educational main site for over 5 years. Recently, due to the heavy maintenance of a third party HubSpot ecommerce integration, Yodelpop migrated the ecommerce shop to the Shopify to leverage the native Shopify integration with HubSpot, and redesigned the 2 sites to be more seamless for the user experience.
Prior to the Ecomm Bridge in HubSpot, a third party integration was used between HubSpot and Big Commerce. This integration needed regular troubleshooting, and had many unnecessary fields cluttering up the HubSpot portal.
Once the Shopify native integration with HubSpot was complete as part of the Ecommerce Bridge, the solution was to migrate the shop to Shopify and use the native integration tools with HubSpot to simplify the integration and focus more on the ecommerce marketing through HubSpot and Shopify together.
Abandon cart conversions improved by 26%, streamlining the ecommerce platform with HubSpot.
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